Field Guide Enterprises, LLC (FGE) is a dynamic consulting company in the merchant bankcard industry founded in 2004 by Mark Dunn. Field Guide concentrates on three areas:
1. Executive consulting for small to medium-sized ISO's
2. Bankcard sales training and seminars
3. Marketing for companies selling in the bankcard industry
Mr. Dunn is executive consultant to some of the industry's fastest growing companies. He provides detailed analysis and plans for sales growth, market penetration and reaching profit potentials.
The Field Guide Seminars are collaborative educational experiences that provide insights and information about how to succeed as an merchant level salesperson (MLS) and independent sales organization (ISO). The industry's best ISO experts and program managers gather to share their wealth of knowledge with you.
The Field Guide team helps ISO and bank clients define their sales message. FGE creates high-impact materials that sell the newest products to the merchant bankcard industry.
BREAKING NEWS
Field Guide has created the very first, web-based, customizable and brandable, interactive bankcard sales training for small to medium-sized ISO's. This is especially important in light of the announcement by the ETA of a Sales Certification Program (CPP - Certified Payments Professional), which is coming in Fall/Winter 2011. ETA CPP Program link
For more information about the Field Guide sales training resource download the brochure Just%20Press%20Play%20brochure or email us at info@gofieldguide.com
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Breaking News
Next Field Guide Seminar:
"The Practical ISO" - A Field Guide Seminar
Western States Acquirers Association (WSAA) 2011 Conference
Hyatt Regency San Francisco Airport Hotel
Wednesday, September 21, 2011 Check-in 11am Seminar 12noon - 4:30pm
Agenda Presentations start at 10am in the Amphitheatre
PCI Compliance: Increasing sales by educating your merchants - Greg Leos, Trustwave
Consulting with Your International Acquirer - Rod Hometh, RocketPay
Building a Great Company - Matt Clyne, DirectConnect
How to Win Over the Challenges of Becoming an ISO - Mark Dunn, Field Guide Enterprises, LLC
Can You Sell POS? - Brian Daughtry, UP Solution
New ISO model vs. Old ISO Model - Donna Embry, Payment Alliance International
Registration for WSAA includes the Field Guide Seminar. There is no additional fee or registration required. Please register at the WSAA meeting at the door. For more information see:
Western States Acquirers Association - WSAA
Download the Field Guide Seminar Booklet from the WSAA Seminar by clicking below (17.3MB PDF file):
Field Guide Seminar WSAA San Francisco 2011 Booklet
Field Guide and Zen Mobile Systems
Field Guide has partnered with Zen Mobile Solutions for TXT BIZ CARD to provide electronic business cards to agents and ISO's in the bankcard industry. You never need to have business cards with you again. Just have your prospect or contact text your keyword to a short code and your contact information and vcard will show up on their cellphone. What could be easier?!
Try it now...text "mark" to 511511. Mark Dunn's contact info will be sent to you via a special SMS text message. You will not be spammed. You just get a one-time text message.
You can get more information about this service by clicking TXT MY CARD - Field Guide
"MWAA raises the conference bar year by year"
Field Guide Seminar is part of the action at MWAA
Trade Association News article in the Green Sheet
August 10, 2009 Issue 09:08:01